Inbound Marketing for Manufacturers Blog

How to Generate Leads With Content

Content marketing is an essential component of any Inbound Marketing strategy. You can generate leads with content that reaches your buyer personas at each stage of their buyer's journey. This will help to establish trust and convert them into leads.

This video uses an example of buying a lawn mower and how content marketing could influence the decision and generate a lead.

For more on Content Marketing, grab this FREE guide: http://p80.us/content

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Topics: Close Content Marketing