Inbound Marketing for Manufacturers Blog

    3 Mistakes Healthcare Tech Marketers Can Make With SEO & How to Fix Them

    There’s nothing worse than putting effort into creating a website full of useful content only to have it buried deep in the search engine results pages. 

    Topics: SEO Healthcare Technology Marketing

    Using Hashtags to Reach Healthcare Tech Prospects

    If you’ve seen any ad lately, chances are there’s something hashtagged in it. 

    Topics: Healthcare Technology Marketing

    Increase Healthcare Tech Demos Through Content Marketing

    Content marketing is one of the most powerful tools in modern marketing. 

    Topics: Healthcare Technology Marketing

    Increase Brand Awareness for Healthcare Tech Using Inbound Marketing

    Let’s start off by answering a basic question: what is inbound marketing?

    Topics: Healthcare Technology Marketing

    5 Strategies for Marketers Working From Home

    With COVID-19, or the coronavirus, disrupting our lives and businesses, many of us are now finding ourselves in uncharted territory -- working from home. 

    Topics: Tips

    Manufacturing Growth Amidst A Global Pandemic: Actionable Insight

    We're not even through Q1 2020 and life has already thrown us a major curveball. Now, we find ourselves smack dab in the middle of a global pandemic, and it’s impacting our health, mental state, and economy. Even worse, we don't know what next month holds… or heck, even later today.

    Topics: Manufacturing

    Inbound Marketing Pricing: How Much Does Inbound Cost?

    Before getting into the meat of this post... if you're looking for a quick answer, you can check out our inbound marketing pricing page.

    If you’re considering hiring an inbound marketing agency to help boost your business’s bottom line and find new customers, you probably have a lot of questions. Chances are, you’re wondering:

    • What can I expect to pay?
    • What makes up the cost of inbound marketing?
    • How much should I budget for your marketing efforts?

    There are a lot of variables that contribute to what you’ll end up investing.

    Topics: Infographic Inbound Marketing Inbound Marketing Services

    20 Buyer's Journey Statistics to Aid a Successful Marketing Strategy

    The buyer's journey is the research and decision-making process a buyer goes through to become aware of, consider and evaluate, and decide to purchase a new product or service.

    Topics: Buyer Persona Strategy More B2B Content Marketing Curated Goodness Buyer's Journey Inbound Marketing

    5 Follow Up Email Templates to Help Nurture Your Trade Show Leads

    You attend trade shows to obtain valuable leads for your company. But do you have a plan in place for what to do once you’re back in the office from the trade show so you can move those leads through the funnel?

    8 Trends Healthcare Technology Marketers Should Care About

     

    If you’re a healthcare technology marketer it’s vital that you stay current with the way buyers consume information and make buying decisions.

    Here’s our take on some of the latest trends in healthcare technology marketing that you should care about.

    Topics: Healthcare Technology Marketing