Donny Kemick, on August 13, 2018 // 11:09 AM
8 minute read
Hey sales and marketing professionals! Are you a small to medium-sized manufacturer but you're the best-kept secret? That can be a huge challenge if you're trying to increase revenues hit new profit goals every year! In this video series I'm going to walk you through setting up an online marketing plan for manufacturers.
protocol 80, on August 10, 2018 // 9:59 AM
3 minute read
Today, to new and potential customers, a good business website is often the face of a company. It represents your business to a worldwide audience, answers customer queries, and should help generate leads. A great-looking website isn't enough if it can’t attract adequate traffic to it. The best manufacturing websites have mastered several ways to increase traffic on their sites.
Holly McCully, on August 07, 2018 // 1:57 PM
6 minute read
Last week my co-worker Josh and I attended the DOYO Digital Marketing Conference in Youngstown, Ohio.
We had a blast networking with other digital marketers and exploring the Youngstown area, but we also walked away with some awesome actionables to apply to our own agency practices and client strategies.
protocol 80, on August 06, 2018 // 5:37 PM
5 minute read
Once users land on your website, you have 10 seconds to show them the value your company offers before they leave. If you’re reading this, perhaps that’s happened all too often on your company’s website. Understanding how to execute a manufacturing website redesign (or any industry, really) that will interest and engage prospects will allow you to capture their attention in those first 10 seconds, turning them into leads and hopefully customers one day.
Donny Kemick, on August 06, 2018 // 2:11 PM
11 minute read
So, you're thinking about starting a manufacturing blog?
Just kidding! I couldn't agree more. I think it's one of the best steps you could take for your marketing. One, it's going to help you to pull in and attract really high quality visitors to your website,
and two, you're going to be helping your prospects along the way. It's a complete win-win.
Donny Kemick, on July 27, 2018 // 2:24 PM
8 minute read
When most manufacturers think of lead generation through their website, they think of RFQs, Contact Us, etc... It's not always clear to them at first, how a lead is generated with Inbound Marketing.
Donny Kemick, on July 12, 2018 // 10:48 AM
1 minute read
You're a manufacturer. You want to increase sales. You want to impress your prospects with your capabilities and experience, so you deck out your website with page after page of your excellence. Unfortunately, you're not even in the top 1,000 best manufacturing websites...
protocol 80, on July 09, 2018 // 5:17 PM
3 minute read
In a world that seems to be endlessly moving toward digital, manufacturers know that there's still a shred or two of value in old-fashioned face-to-face relationship building. In your world, a real handshake still means something.
Holly McCully, on July 03, 2018 // 3:00 PM
6 minute read
If you’ve followed our tips to weaponizing your business Facebook page to turn it into the website traffic generator it has potential to be, then you’re starting to get a lot of interaction on your page -- which is awesome!
Ashley Wilson-Rew, on July 03, 2018 // 11:29 AM
2 minute read
Hi friends! It's the summer of 2018, and many states are experiencing unusually high temperatures. Guess what? Your inbound link volumes may also be hitting unusual heights.
If you track your inbound link volume and/or MozRank, you may have noticed some odd data around the beginning of May. Inbound links went WAY up, and your MozRank may have seen a correlated decline.
You didn't change anything, and you don't think there was any weird activity going on around that time. So what happened? Turns out Moz made some big changes in how they track inbound links!
