INBOUND MARKETING BLOG

Jump Off the Website Redesign Hamster Wheel

• By Donny Kemick

How many times has your B2B website been redesigned? Does it seem like every 3-5 years you go through a redesign process with the hope of better results?

Your B2B Website Isn't Broken. It's Your Marketing Strategy

• By Donny Kemick

Picture this: You have a great B2B company (not too hard to imagine, right?). Your team does great work for great clients. You know without a doubt that if more prospects knew about you, you could grow your business like crazy! If you're like many of the B2B companies we talk to, you live that story every day.

Does Your B2B Website Suck?

• By Donny Kemick

Let me guess: when you wonder if your B2B website sucks, the first thing you think about is the design. We hear it all the time. Everyone hates their website design after the first six months. While design is important, there are four even more important factors that determine the suckiness of your website.

How to Improve Sales With Website Conversion Paths

• By protocol 80

Conversion Path: The path a visitor takes through your website to become a lead. A typical conversion path requires a call-to-action, a landing page, a form, and a thank-you page.

How to Improve SEO by Addressing Duplicate Content

• By protocol 80

3 Critical Signs You Need Inbound Marketing Services

• By protocol 80

Mayday, mayday! Your marketing machine is sinking fast! At this point, you can keep struggling along, bleeding money, or you can bring in the big guns. Inbound marketing services are your big guns.

Effective Online Marketing to Turn Your Website Into a Machine

• By protocol 80

So you want to make your website an effective online marketing machine. You want it to have a noticeable impact on your sales and revenue, show significant ROI, and increase brand awareness. Right now, it's not doing any of those things very well. What's the problem?

How to Build Your Email List Through Your Website

• By protocol 80

You can never have enough business contacts, right?

The Effect of SEO on a Small-Town Business

• By protocol 80

SEO isn't just for mega-corporations. It's for the old lady who makes her living selling knit socks online, it's for the trucker who sells his paintings on his off days, and it's for you.

Great News! The Manufacturing Industry Is Internet Challenged.

• By protocol 80

It's not exactly a secret that most manufacturers aren't Internet-savvy. Many seem to actively avoid online activities, and the manufacturing sites they DO have are bare-bones and old-fashioned.