5 Video Marketing Strategy Examples for Manufacturing Company Websites
Research shows that today’s internet users prefer videos over text and pictures. (
Read moreHow to Re-Engage Cold Leads With B2B Sales Funnel Email Sequences
Many sellers and marketers aren’t quite sure how to re-engage cold leads, especially when it’s been 6 to 12+ months since they were warm. Do you pick up the phone? Give up and move on? Poke them with a sharp stick to see if they move?
Read more[TEMPLATES] B2B Content Mapping Example for Digital Strategy
What’s the most common cause of failure for a B2B digital marketing campaign? Most often, it’s either poor understanding of how inbound marketing works, or lack of commitment to a plan.
Read moreGoogle SEO vs. Bing, Etc. | Is It Worth Ranking in Other Search Engines?
How often do you default to saying “Google” when you’re talking about search engines in general? (For example: “When’s that new horror flick coming out? Let me Google it.”)
Read moreB2B SEO Copywriting for Beginners | Meta, Title, Alt, & Other Tags
Since you’re reading a “101” article, we’d guess you’re terrified of writing the metas, H1s, and other SEO website mumbo-jumbo you wish someone else would handle.
Read moreGuide to Follow-Up Email Marketing [TEMPLATE + EXAMPLES]
What happens when you collect a shiny, new lead? Sadly, many B2B marketers and sellers either neglect it (by forgetting to feed or nurture it) or kill it (by overfeeding it with junk).
Read moreWhat Is a PPC Landing Page? | Enhancing Your Paid Search Ads
OK, you’re all set up with your paid ad. You’re showing up in Google search results or LinkedIn timelines. Time to let the leads roll in.
Read more










