Inbound Marketing Blogfor Manufacturers and Healthcare Companies
Free Links Anyone?
Web Marketing Today posted an interview Aaron Wall from SEO Book and Ralph Wilson. Aaron discusses strategies for getting free, quality links to your web site as well as the importance of keeping your blog on-site as opposed to using a free off-site blog such as blogspot or wordpress. Building quality links is an important part of improving rank within search engines, so the more free quality links the better!
My favorite part of the video is the Abraham Lincoln inclusion...it still would have been a good interview without it, but that took it above and beyond. Check out the interview:
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How to Audit your Online Marketing
If you are executing digital marketing, congratulations! You are most likely already one step ahead of your competition, and making strides to meaningfully connect with prospects online. But, how do you know if you’re seeing continual success year over year, and improving your metrics?
Without the tools in place to analyze and benchmark your efforts, it is impossible to scale your online marketing and ensure continuous success.