protocol 80, on September 01, 2021 // 11:45 AM
7 minute read
Showing up in Google search results is all about budget, buyer knowledge, and a sprinkle of unicorn magic.
Most businesspeople don't have in-depth knowledge of Google Ads. Not only do they have no idea how Google Ads works; they also have no idea how a Google Ads agency works, or what to expect from their current or potential PPC advertising agency.
Jayden Pire, on June 14, 2021 // 12:43 PM
7 minute read
Who doesn’t love a quick win?
Zachary Ware, on February 08, 2021 // 3:58 PM
5 minute read
Did you know that Google gets anywhere from 3.6 billion to 6.5 billion searches per day? And of all these searches, how many people do you think look past the first page of results?
protocol 80, on February 24, 2020 // 3:34 PM
4 minute read
Pay-per-click (PPC) is a great, and often a very impactful, way to quickly generate website traffic. However, the PPC model may not be a good fit for every situation.
protocol 80, on June 28, 2019 // 10:50 AM
3 minute read
How do you promote your business at a trade show? Aside from attention-grabbing booth setups, you can reach attendees via their mobile devices with highly targeted Google Ads.
Donny Kemick, on September 13, 2018 // 2:16 PM
9 minute read
Hey Sales and Marketing Professionals!
I’m sure you can agree that driving more quality visitors to your website is important, but it can also be very difficult when you’re starting with very low numbers, and you don’t want to rely on pay-per-click advertising.
But what if I told you that by strategically beefing up the Attract stage of your Online Marketing Plan for Manufacturers, you can drive more quality visitors to your website?
In this post, I’m going to show you how pillar content, your blog, SEO, social media, and PPC can work in unison to attract visitors to your manufacturing website.
protocol 80, on August 16, 2018 // 8:58 AM
1 minute read
As of August 16, 2018, Google Ads now allow 3 headlines and 2 descriptions (rather than 2 headlines and 1 description). Google says:
protocol 80, on August 10, 2018 // 9:59 AM
3 minute read
Today, to new and potential customers, a good business website is often the face of a company. It represents your business to a worldwide audience, answers customer queries, and should help generate leads. A great-looking website isn't enough if it can’t attract adequate traffic to it. The best manufacturing websites have mastered several ways to increase traffic on their sites.
protocol 80, on April 13, 2018 // 4:52 PM
7 minute read
Manufacturers, in general, have been slow to learn and adopt digital best practices like content marketing to stand out in the 21st century. Not being absolutely sure about website traffic isn’t an option in the breakneck speed and high stakes of the digital world.
Josh Curcio, on July 06, 2017 // 10:05 AM
3 minute read
Because we have been doing training seminars on AdWords recently, we get to talk to many businesses about their experiences. We completely understand that most business people won't have an in depth knowledge of AdWords and we wouldn't expect them to. What I have found in talking to them is the lack of knowledge of what type of service, value, etc. they are getting from their current AdWords agencies. In fact, some of these businesses are getting straight up taken advantage of.
