INBOUND MARKETING BLOG

How to Add a Website to Google Search Console: A Step by Step Guide

• By protocol 80

How to Turn Bad Website Traffic into Quality Leads Using SEO

• By protocol 80

If you are having issues with bad website traffic, that typically means one of two things.

5 Takeaways From Hubspot’s Inbound Certification for the Beginner

• By Christopher Michel

“Inbound marketing is a business methodology that attracts customers by creating valuable content and experiences tailored to them.” -- HubSpot If you’re new to the world of inbound marketing, you may be wondering what that means to your business and, more importantly, its bottom line.

Where to Find Licensed Music for Videos

• By Ryan Daughenbaugh

Whether it’s a background groove or a raving bass drop, music will make your video better. The trending track of the week would work beautifully but the cost to use it legally will blow your budget. So I did some research on music licensing services and libraries geared for video. These services sell synchronization licenses to use their catalog of music in videos. The licenses vary depending on the service so I’ll breakdown the differences.

Printable Trade Show Planning Timeline Checklist

• By Donny Kemick

Seeing a return on your massive trade show investment comes down to preparation.

Ben Baker on Leadership, Communication & the Cost of Losing Employees

• By Ryan Daughenbaugh

Ben Baker wants to eliminate the term "manager". In our interview, he discusses how open communication is needed to retain, engage, and grow your organization's future leaders. He stresses how your company culture has to go beyond your mission statement for this communication to take place.

Breaking Down Trade Show Email Marketing Metrics in HubSpot

• By Holly McCully

Now that you’ve become a master of trade show email efficiency by utilizing pre-written trade show email templates and leveraging HubSpot’s email platform to send them, it’s time to take the next step: analyzing the email results.

The Importance of Building Your Brand

• By protocol 80

Your brand is more than just a reflection of your business. It’s an asset, and an incredibly valuable one at that. Before we can discuss best practices, allow me to break down what a “brand” is, exactly.

20 Resources in Our 2020 Sales Toolkit

• By Josh Curcio

Now that we’re settled into 2019, we’ve found ourselves going back to some sales resources and tools more than others. We’ve compiled this list of digital resources, training opportunities, best practices, and other must-haves that our team has been loving so far this year.

Manufacturing Video Production: 7 Camera Settings You Should Know

• By Ryan Daughenbaugh

A camera is difficult to navigate for beginners. It’s understandable why many new video producers choose to stay on the Auto setting. It’s a bright green “A” among a layout of strange symbols and controls.