“You fight great, but I’m a great fighter” – Apollo Creed, 1982
From a graphic designer and writer's perspective, we offer a unique viewpoint on the positive effects of content maps in the world of social media and blogging.
Buyer personas are an essential component of any inbound marketing campaign. Without them, all of your efforts could fall on deaf ears. Businesses that have adopted persona strateg...
The farmboy and the princess. The swordsman and the giant. The grandfather and his grandson.
Businesses are created, thrive, and fold with the fluctuation of the economy. Almost as common as a business closing is the announcement of a merger between two brands or of the ac...
From the desk of p80’s Senior Inbound Marketing Specialist Remember that one home maintenance project you took on a few years back?
A new quarter. A fresh start. Time to try new things and attract new business. How will you do that?
Oftentimes when I’m asked about inbound strategy, it’s tempting to give a wishy-washy answer like, “It depends on the situation” “It depends on the company” “It depends on the goal...
There are numerous digital marketing techniques spanning just as many platforms -- email, social media, blogging, website optimization, video, and so on. And when you’re thinking a...