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March 13

What’s Ahead: Josh Curcio to speak at Future of AI Conference 2024

New York City, Midtown - Josh Curcio, CRO and partner at protocol 80, was invited to speak at the upcoming Future of AI Conference hosted by BWG Strategy on March 14th. The conference, which features distinguished speakers from various businesses, including Major League Baseball, Pepsico, Microsoft, Ulta Beauty, HSBC, Freshpet, and Silicon Valley Bank, will offer a diverse perspective on the integration of AI in marketing, and sales. Josh will be a participant speaking in the series of panel discussions at the conference that dives into the transformative impact AI has on marketing and sales strategies. Provided, his insights will help businesses navigate this evolving landscape.

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February 23

Will Marketing Be Replaced by AI ... or Form a Dynamic Content Duo?

Have you ever feared that AI could replace your job as a marketer? There’s no doubt that AI has become ever-present in the marketing space, but AI is not replacing you. In fact, AI and humans hold more power as a unit – the dynamic duo, as one might say. When used synchronously with humans, AI can be a resourceful and powerful tool incorporated into your B2B marketing strategy.

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February 19

AI in B2B Marketing & Content Writing: How it Works (or Doesn't)

I’ve always been fascinated by robots. My favorites – undoubtedly – are R2-D2, and yes, even C-3P0. Cortana from the "Halo" video game series is pretty cool, too – we’ve waged war against the Covenant many times together. Cylons (from "Battlestar Galactica") and the robot from "Rocky IV" are also in my top 10. (Shame on the 2021 director's cut for removing Paulie's beloved birthday present.) While those droids and artificial intelligence (AI) are firmly rooted in the world of science fiction and a few clever builds at fan conventions, we're getting closer each day to robot counterparts becoming the norm.

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February 16

[TEMPLATES] 12 Account-Based Marketing Email Examples for B2Bs

Those pondering how to improve their leaky sales pipeline usually audit one of the following: The fit of the leads reaching the pipeline The process that turns those leads to sales (or causes them to circle the drain) An account-based marketing strategy -- and the templates below -- can address both.

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January 24

The Power of Content Mapping in Social Media and Blogging Strategy

From a graphic designer and writer's perspective, we offer a unique viewpoint on the positive effects of content maps in the world of social media and blogging.

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July 20

AI IN MARKETING | THE INS AND OUTS OF GENERATIVE AI

We all have that tech-wiz colleague – whom we can all be jealous of. What if there was an easy way you could become this person?

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June 05

The Best HubSpot Integrations for B2B Businesses

In today’s rapidly transforming digital world, standing out in the crowded B2B landscape means going beyond the ordinary. It’s about embracing tools that don’t just scratch the surface but dig deep, unlocking streamlined processes and fueling productivity gains like never before.

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May 25

Brief Overview of HubSpot CRM

Imagine having to cold-call random phone numbers every time you want to make a sale.

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January 12

Steal These Best B2B Blog Examples for 2023 (Not Literally)

If you’re a B2B (business-to-business) company, then you understand how difficult it can be to produce exciting content about “boring” niche subjects that will reach a wide audience.

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