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B2B MarketingThat Movesthe Number.

Strategy, tactics, and hard-won lessons for manufacturing marketers who care about pipeline, not pageviews.

- 447 articles

Inbound Marketing

Your Real 2016 Web Goal

A new year is quickly approaching which means your company has probably been making plans for the year ahead. You're getting budgets approved, solidifying goals and laying out plan...

Donny Kemick · Dec 2015
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Manufacturing

Manufacturing Business + Inbound Marketing Services: A Tale of True Love

It's Romeo and Juliet without all the dying. It's Bonnie and Clyde and their fame and fortune, minus all the police evasion. It could be your business's very own love story.

protocol 80 · Nov 2015
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Websites

Great News! The Manufacturing Industry Is Internet Challenged.

It's not exactly a secret that most manufacturers aren't Internet-savvy. Many seem to actively avoid online activities, and the manufacturing sites they DO have are bare-bones and ...

protocol 80 · Oct 2015
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Strategy

Adverscience: The Science of Our Brains and Creative Advertising

Everything can be broken down into a science - even advertising.

protocol 80 · Oct 2015
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Manufacturing

The Manufacturer's Guide to Inbound Marketing

"I believe that a scientist looking at nonscientific problems is just as dumb as the next guy." - Richard P. Feynman You might not know much about marketing, but that doesn't mean ...

protocol 80 · Oct 2015
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Inbound Marketing

The Beginner's Comprehensive Inbound Marketing Dictionary

We know inbound marketing terminology sounds like gibberish to the newly initiated. For your convenience, we've collected all the major terms and their definitions into one giganti...

protocol 80 · Sep 2015
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Small Business

5 Ways to Grow Your Business on a Tight Schedule

What’s a typical day at work look like for you?

protocol 80 · Sep 2015
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Inbound Marketing

Increasing Website Traffic & Sales with Inbound Marketing

2015 has been yet another fruitful year for our almighty conquering overlords (aka technology, the Internet, and Google).

protocol 80 · Sep 2015
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Inbound Marketing

The First Step In Inbound Marketing For A B2B Company

Many B2B companies have very little, to no actual marketing of their products or services. That is especially true for small manufacturers. That's why it makes so much sense for th...

Donny Kemick · Aug 2015
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Inbound Marketing

The Most Important Buyer Persona Interview Question

Donny Kemick · Aug 2015
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