This probably comes as no surprise, but as the title indicates, most marketers are increasing the social media spending this year according to Effie Worldwide and Mashable. More sp...
Today Facebook added a new sharing feature in the form of a send button which will replace the previous "Email to a Friend" functionality. The new Send button works similarly to th...
We work with quite a variety of businesses in terms size and sophistication. Some have invested appropriately in their web marketing and continue to hone the marketing channel, whi...
One of our newest brand marketing initiatives here at protocol 80 is podcasting, and although the idea of creating a podcast can seem intimidating to a novice, having started from ...
Welcome back for another round of helping real estate agents get their web marketing acts together. This is the 4th post in this series so be sure to read the other 3:
One of the first things we always tell folks when they're starting to establish a presence on Facebook is the importance of setting up a personal profile (Dave Kemick) before you c...
So your small business has decided to invest in a mobile app of some sort. You know that it's important to be accessible to your potential customers and since they're all looking a...
The hype before the Super Bowl claimed that this years group of ads would be pushing social. The new way for big brands to communicate with their audience with a new way to achieve...
Between "Using Facebook For Your Small Business" and "Twitter for the Absolute Beginner" we've been talking a lot about the big players in the social media world lately, but there ...
Welcome to the 3rd and final part of my Twitter guide for the absolute beginner. In part 1 of the series I wrote about the fundamentals of Twitter and in part 2 I covered some more...