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B2B MarketingThat Movesthe Number.

Strategy, tactics, and hard-won lessons for manufacturing marketers who care about pipeline, not pageviews.

- 22 articles

Usability

8 Steps for Your Website Design Comp Review Process

After the initial planning stages are over, many new website design projects will move on to the design stage. This is often one of the most exciting times of a website project as ...

Josh Curcio · Mar 2014
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Usability

A Mobile-Friendly Website Isn't an Option; It's a Necessity

It's not a secret that mobile devices have changed our lives. We're now connected to these devices and find ourselves using them probably more than we would like to admit.

Josh Curcio · Feb 2014
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Usability

Don't Leave This Step Out of Your Website Redesign Process

Planning a new website is fun and everyone gets quite eager to get rolling with things. In the website redesign process, there are times that important steps are forgotten. Each st...

Josh Curcio · Jan 2014
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Usability

What A Terrible Landing Page Looks Like

We understand that some people are more visual learners so we wanted to share some really bad landing pages with a brief overview about what makes the landing page so bad.

Donny Kemick · Jan 2014
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CMS

New Website for the Local YMCA

Many moons ago we would highlight newly launched website projects. We thought it would be fun to get back to that, so here is our first one! The YMCA of Olean, Bradford and Wellsvi...

Josh Curcio · Jan 2014
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Usability

10 Tips To Optimize Your Landing Pages And Get Results

A landing page that doesn't convert (e.g., make the user take the action you desire) is like a salesperson that sits in the closet without a phone or computer all day. A waste. Muc...

Donny Kemick · Jan 2014
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Usability

IMS11 Takeaways: Customer Personalization

I had the opportunity to attend the Inbound Marketing Summit 2011 in Boston this year along with Donny and Josh, and one of the biggest takeaways from a developer's standpoint is t...

protocol 80 · Oct 2011
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Usability

Google’s Page Speed Service

With all of the “buzz” surrounding Google’s new social network, Google Plus, a lot of other cool announcements have flown by with less coverage in the tech news community. One of t...

protocol 80 · Aug 2011
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Usability

2 Advanced Features Every Realtor's Website Should Have

Welcome back for another round of helping real estate agents get their web marketing acts together. This is the 4th post in this series so be sure to read the other 3:

protocol 80 · Mar 2011
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Usability

URL Rewriting for SEO

Confused already? I will do my best to make this post understandable my the least technologically advanced person at your business. Let's start with the absolute basics.

protocol 80 · Jan 2011
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