Inbound Marketing for Manufacturers Blog

    10 Digital Marketing Metrics Healthcare Tech Marketers Should Watch & What They Mean

    Digital marketing can be a complicated animal.

    Topics: Healthcare Technology Marketing

    Content That Matters in Healthcare Tech Marketing

    With the right content, your company can be part of a prospect’s buyer’s journey at any stage, providing them with the information they need when they need it. The right content keeps prospects engaged and coming back to learn more.

    Topics: Content Marketing Healthcare Technology Marketing

    3 Mistakes Healthcare Tech Marketers Can Make With SEO & How to Fix Them

    There’s nothing worse than putting effort into creating a website full of useful content only to have it buried deep in the search engine results pages. 

    Topics: SEO Healthcare Technology Marketing

    Using Hashtags to Reach Healthcare Tech Prospects

    If you’ve seen any ad lately, chances are there’s something hashtagged in it. 

    Topics: Healthcare Technology Marketing

    Increase Healthcare Tech Demos Through Content Marketing

    Content marketing is one of the most powerful tools in modern marketing. 

    Topics: Healthcare Technology Marketing

    Increase Brand Awareness for Healthcare Tech Using Inbound Marketing

    Let’s start off by answering a basic question: what is inbound marketing?

    Topics: Healthcare Technology Marketing

    5 Strategies for Marketers Working From Home

    With COVID-19, or the coronavirus, disrupting our lives and businesses, many of us are now finding ourselves in uncharted territory -- working from home. 

    Topics: Tips

    Manufacturing Growth Amidst A Global Pandemic: Actionable Insight

    We're not even through Q1 2020 and life has already thrown us a major curveball. Now, we find ourselves smack dab in the middle of a global pandemic, and it’s impacting our health, mental state, and economy. Even worse, we don't know what next month holds… or heck, even later today.

    Topics: Manufacturing

    Inbound Marketing Pricing: How Much Does Inbound Cost?

    Before getting into the meat of this post... if you're looking for a quick answer, you can check out our inbound marketing pricing page.

    If you’re considering hiring an inbound marketing agency to help boost your business’s bottom line and find new customers, you probably have a lot of questions. Chances are, you’re wondering:

    • What can I expect to pay?
    • What makes up the cost of inbound marketing?
    • How much should I budget for your marketing efforts?

    There are a lot of variables that contribute to what you’ll end up investing.

    Topics: Infographic Inbound Marketing Inbound Marketing Services

    20 Buyer's Journey Statistics to Aid a Successful Marketing Strategy

    The buyer's journey is the research and decision-making process a buyer goes through to become aware of, consider and evaluate, and decide to purchase a new product or service.

    Topics: Buyer Persona Strategy More B2B Content Marketing Curated Goodness Buyer's Journey Inbound Marketing