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B2B MarketingThat Movesthe Number.

Strategy, tactics, and hard-won lessons for manufacturing marketers who care about pipeline, not pageviews.

- 447 articles

Strategy

A Good Strategy For The Future Starts With Evaluating The Past

As sales and marketing professionals we are constantly looking forward and trying to increase the return on our efforts, the number of leads generated, and ultimately sales. Most w...

Donny Kemick · Feb 2014
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Strategy

Pop Quiz - 10 Questions To See If Your Organization Has A Web Strategy

Web marketing Pop Quiz time people! Close your other open tabs and get a fresh sheet of paper. It's time to see what you know.

Donny Kemick · Feb 2014
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SEO

A 12 Month Marketing Strategy Should Include Mobile

Start sarcasm... Are you ready to have your mind blown? Hold on to your hats... Lots of people use smartphones and tablets to browse the web! Feel free to take a minute to recover ...

Donny Kemick · Feb 2014
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Inbound Marketing

10 Questions To Answer BEFORE Starting Your Web Marketing Strategy

The first step in planning a small business web marketing strategy is getting very clear about your business objectives, because they will guide the strategy that goes into your we...

Donny Kemick · Feb 2014
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Inbound Marketing

A Brochureware Website Is Not Enough

You know those pamphlets, sales sheets, and business cards you hand out to prospects in person? They should not be your website. In this day and age, you will be passed over if you...

Donny Kemick · Feb 2014
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CMS

Easily Create Landing Pages With c80 CMS

Have you ever noticed how that tough task that you do infrequently seems to keep finding it's way to the bottom of your task list?

Donny Kemick · Jan 2014
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PPC

6 Reasons To Stop Ignoring Pay-Per-Click Advertising - FREE eBook

Donny Kemick · Jan 2014
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SEO

Marketing in 2014 - Is Your Company Following the Trends?

We haven't shared an infographic in awhile...so it's about that time. Why? Because they are just plain neat. This infographic visualizes 20 Captivating Marketing Statistics that wi...

Josh Curcio · Jan 2014
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PPC

Landing Page Structure - A Whiteboard Discussion

In the last few weeks we've shared a lot of tips and tricks for creating highly effective landing pages. From crafting a great headline to making sure you follow the 10 tips to get...

Donny Kemick · Jan 2014
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Usability

What A Terrible Landing Page Looks Like

We understand that some people are more visual learners so we wanted to share some really bad landing pages with a brief overview about what makes the landing page so bad.

Donny Kemick · Jan 2014
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