INBOUND MARKETING BLOG

Mobile Web Marketing Tactics That Realtors Should Use

• By protocol 80

If you caught my post yesterday, you learned that I think Real Estate Agents' websites can really use some work. Today, I want to go over what I consider to be some missed opportunities in the mobile realm of web marketing by realtors in rural areas.

3 Web Development Needs of Rural Real Estate Agents

• By protocol 80

Mobile Web Usage is Growing Faster than Google Expected

• By protocol 80

Eric Schmidt, CEO of Google, recently did a keynote in which he described the rate at which mobile device usage is growing, and moreover how folks are turning to the mobile web for information, entertainment and shopping faster than anyone at Google expected. There are certain topics in the tech industry as it relates to small businesses that are "sometime soon" topics. What I mean by that is there are some awesome tools that a small business can apply now to jump ahead of the curve (and benefit greatly as a result), things like QR codes, location-based services and tablet computing devices like the iPad. Then there are more pertinent aspects of the web and technology that, if you haven't already explored or developed a strategy for you're missing the boat. The most obvious among these are establishing a brand on the most popular social networks, but now more than ever it's increasingly important to have a mobile strategy...after all, that's how your customers and prospects are trying ...

Mobile Marketing For Small Businesses – Part 6

• By protocol 80

Holy cow! We're into our 6th post on mobile marketing for small businesses already! If you are terrified because you missed one or all of the first 5 posts, fear not, here's a recap:

Native Vs. HTML 5 Mobile Apps

• By protocol 80

So your small business has decided to invest in a mobile app of some sort. You know that it's important to be accessible to your potential customers and since they're all looking at their smartphones most of the time, even when they probably shouldn't be, it's about time you create a mobile experience that will be finger friendly and give them access to relevant information about your product or service quickly and easily.

The 2011 Super Bowl Commercials Were Less Than Social

• By protocol 80

The hype before the Super Bowl claimed that this years group of ads would be pushing social. The new way for big brands to communicate with their audience with a new way to achieve a positive ROI...which can be tough given the cost of a 30 second spot. One benefit of a social promoting ad is that if you reach your audience and get them to follow you, will be be able to continually communicate with them months after the Super Bowl.

The Android Market Web Store

• By protocol 80

It isn't only on your Android device anymore. If you are an Android lover like myself, you probably heard about the Androd 3.0 event today. One of the big takeaways for me was the announcement of a web version of the Android Market, the Android Market Web Store.

Mobile Marketing For Small Businesses - Part 5

• By protocol 80

Welcome back for the 5th post in my series on using mobile for marketing as a small business! Check out my previous posts in the series:

Mobile Marketing For Small Businesses - Part 4

• By protocol 80

Hello again! Thanks for checking out this 4th post in our series on using mobile marketing to promote your small business! Many of the topics we discuss apply just as much to a medium or large business, but we try to focus predominantly on small businesses.

Mobile Marketing For Small Businesses – Part 3

• By protocol 80

So far we've talked about the different categories of mobile devices and what some of the marketing options are for each category. The question in this post is how do you know which group(s) you want to target? Let's look at some data to get a better idea of which categories you should focus on.