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B2B MarketingThat Movesthe Number.

Strategy, tactics, and hard-won lessons for manufacturing marketers who care about pipeline, not pageviews.

- 447 articles

Blogging

Online Marketing Plan Overview for Manufacturers - Part 1 (video)

Hey sales and marketing professionals! Are you a small to medium-sized manufacturer but you're the best-kept secret? That can be a huge challenge if you're trying to increase reven...

Donny Kemick · Aug 2018
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Inbound Marketing

The DOYO Marketing Conference: Recap & Key Takeaways

Last week my co-worker Josh and I attended the DOYO Digital Marketing Conference in Youngstown, Ohio. We had a blast networking with other digital marketers and exploring the Young...

Holly McCully · Aug 2018
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B2B

Inbound Marketing & HubSpot Generate 1,328 Leads for McHone Industries

McHone Industries started out as a single-facility small-town manufacturing operation in Salamanca, NY. They struggled to fill their one facility with work. Now, they’re seeing bus...

protocol 80 · Jun 2018
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SEO

Manufacturing Marketing Tips to Increase Web Traffic from All Sources

Manufacturers, in general, have been slow to learn and adopt digital best practices like content marketing to stand out in the 21st century. Not being absolutely sure about website...

protocol 80 · Apr 2018
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Blogging

How to Write a Manufacturing Blog Post

You make stuff. Your stuff helps people. You want more people to know just how helpful your stuff is. Start by getting them to your website. It’s the 21st century, so there’s no wa...

protocol 80 · Feb 2018
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Strategy

Blogging Best Practices: Organization Can Cut Your Research Time by 50%

I have a friend over while sitting down to write this. She’s trying to finish her degree in education. Strewn about the coffee table and couch are textbooks and piles of paper she ...

protocol 80 · Dec 2017
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B2B

Blogging Best Practices: How to Research Your Topic Efficiently

Oh, I get it, believe me. You envisioned sitting down to write a blog post for your business and expertly crafting the words like Charles Dickens toiling under candlelight. You pla...

protocol 80 · Nov 2017
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SEO

Inbound 2017: Affordable SEO Tips (Heck, These Are Free)

protocol 80 · Oct 2017
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Content Marketing

What Is Content? Back to Basics with Inbound Marketing 101.

Around here, we talk a lot about inbound marketing and content marketing. We also mention that you need relevant, high-quality content for your marketing efforts to produce results...

protocol 80 · Oct 2017
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Design

5 Easy Ways to Be Kinda Not Bad at Graphic Design for Marketing

Who better to do a newbie’s guide to graphic design for marketing than a graphic design newbie? I’m a words dude. Always have been.

protocol 80 · Sep 2017
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