Inbound Marketing for Manufacturers Blog

    Do You Create Enough Evergreen and Topical Content?

    Both evergreen and topical content are essential for a successful marketing strategy. This video explains why you need to create both and what ratio to start with.

    Topics: Content Marketing video youtube Branding

    6 Manufacturing Companies with Facebook Pages That Stand Out

    Let’s face it, most manufacturing Facebook business pages are easy to ignore, and it’s not hard to see why. They’re bland. They look like other industry pages. They don’t offer a lot of unique value to prospective customers.

    Topics: Tips Branding leads Brand Awareness Lead Generation Manufacturing Small Business Content Marketing Facebook

    What Is B2B Branding and Why Do Businesses Need It?

    Apple (IBM) was recently named the world’s second most valuable B2B brand. And the start of Apple’s branding began in a 1984 Superbowl advertisement.

    Topics: B2B Branding