One of the first things we always tell folks when they're starting to establish a presence on Facebook is the importance of setting up a personal profile (Dave Kemick) before you c...
So your small business has decided to invest in a mobile app of some sort. You know that it's important to be accessible to your potential customers and since they're all looking a...
The hype before the Super Bowl claimed that this years group of ads would be pushing social. The new way for big brands to communicate with their audience with a new way to achieve...
UPDATE: Check out my follow up post on ways Kenneth Cole could have avoided Tweet-Hell!
There's a new website that has become pretty popular in the tech community called Quora, and I had ignored it up until recently. I mainly saw it through Twitter - for example I'd s...
You have already read the first 6 parts of the Facebook for Small Business series, right? Now it's time to talk about analytics. If you need to do some catching up, here are the fi...
Be honest here: do you subscribe to RSS feeds? More importantly, if you do subscribe to RSS feeds, do you actively monitor them and read the content posted to them or do you ignore...
I'll admit it, I like words. A masterfully-composed written thought is something I can admire from time-to-time. Unfortunately for me, that makes getting my point across in one Twi...
Between "Using Facebook For Your Small Business" and "Twitter for the Absolute Beginner" we've been talking a lot about the big players in the social media world lately, but there ...
In my last post, I went through the Ace Hardware Facebook case study. I understand that some of you small business owners might be thinking that their efforts aren't applicable to ...