INBOUND MARKETING BLOG

[TEMPLATES] 12 Account-Based Marketing Email Examples for B2Bs

• By Adam Vosler

Those pondering how to improve their leaky sales pipeline usually audit one of the following: The fit of the leads reaching the pipeline The process that turns those leads to sales (or causes them to circle the drain) An account-based marketing strategy -- and the templates below -- can address both.

FABTECH 2023: p80 Style

• By Rachel Rodgers

It’s one of our favorite times of the year – Fall is approaching, the weather is perfect, and the countdown to FABTECH 2023 is on.

What Is HubSpot Service Hub? Features, Tiers, & Pricing for 2023

• By Adam Vosler

It's hard to keep track of all your customer interactions, especially as your business grows. It’s even more difficult to manage that customer support manually.

5 Trade Show Follow-Up Email Templates to Nurture Your Leads

• By Holly McCully

You attend trade shows to obtain valuable leads for your company. But do you have a plan in place for what to do once you’re back in the office from the trade show so you can move those leads closer to a purchase?

6 Pre-Trade Show Email Templates You Should Be Sending

• By Holly McCully

In-person trade shows are slowly, but surely returning! With all the uncertainty of the past couple of years, this news provides numerous exciting opportunities. Trade shows can give a huge boost to your business and marketing campaign IF you approach them correctly.

5 Video Marketing Strategy Examples for Manufacturing Company Websites

• By Adam Vosler

Research shows that today’s internet users prefer videos over text and pictures. (

Social Media Cheat Sheet for Manufacturers

• By Adam Vosler

10 Challenges in Industrial Marketing B2Bs Still Struggle With in 2022

• By Donny Kemick

Today's challenges in industrial marketing are a bit baffling to outsiders. Why? There's really no reason they should still be a thing in 2022. Especially during COVID, most industries became aware of not just the necessity, but also the power of owning a strong brand presence online.

[EXAMPLES] Inbound Marketing Case Studies That Prove ROI

• By Adam Vosler

“Does inbound marketing work?”

Increase Organic Traffic With 'Boring' Industrial Content Marketing

• By Adam Vosler

Everyone wants the spotlight on their business. Online, the easiest way to earn one is by becoming “findable” in Google Search and “clickable” in email and on social media.