protocol80 / Insights

B2B MarketingThat Movesthe Number.

Strategy, tactics, and hard-won lessons for manufacturing marketers who care about pipeline, not pageviews.

- 20 articles

CRM

A HubSpot Q&A: Navigating the Features & Future of AI and Agencies

At the September 2025 INBOUND Spotlight, HubSpot dropped a bomb – actually, a few hundred bombs. In mere hours, the software platform giant announced 200+ product updates and featu...

Josh Curcio · Sep 2025
Read →
B2B

How to Use HubSpot Payments Integration for Touchless B2B Sales

Today, even B2B buyers expect e-commerce functionality from their vendors. You’re likely no exception. Historically, many B2Bs avoided e-commerce altogether or cobbled together sol...

Adam Vosler · Jun 2025
Read →
Email Marketing

Connecting Your Gmail or Outlook to HubSpot: A How-To Tour

“Why would you want to connect your email account to HubSpot?” is the wrong question to ask. The real question is, why wouldn’t you want to connect your email account to HubSpot?

Kailee Peterson · Jan 2025
Read →
CRM

What Is HubSpot Sales Hub? Features, Tiers, & Prices for 2025

I recently had a new client (and HubSpot devotee) describe HubSpot's Sales Hub better than I had in my 6 years of digital marketing. This B2B company's employees almost universally...

Adam Vosler · Dec 2024
Read →
B2B

What Is HubSpot Service Hub? Features, Tiers, & Pricing for 2025

It's hard to keep track of all your customer interactions, especially as your business grows. It’s even more difficult to manage that customer support manually.

Adam Vosler · Dec 2024
Read →
CRM

What Is HubSpot Operations Hub? 2025 Features, Pricing, & Tiers

For the past 17 years, HubSpot software has lived to make marketing and selling easier, more efficient, and more transparent.

Adam Vosler · Dec 2024
Read →
CMS

HubSpot Features for all 5 Hubs (+ Cost per Tier)

Whether you're held responsible your company’s marketing, sales, operations, or customer service outcomes -- or all four -- HubSpot's got a solution. HubSpot's features list stretc...

Adam Vosler · Dec 2024
Read →
CMS

HubSpot Pro vs. Enterprise: 2023 Features & Pricing

HubSpot is the biggest and best in a sea of CRM (customer relationship management) tools. As B2B companies and customers evolve, so does HubSpot's software, and keeping pace with t...

Adam Vosler · Nov 2024
Read →
Content Marketing

What’s Ahead: Josh Curcio to speak at Future of AI Conference 2024

Josh Curcio, CRO and partner at protocol 80, was invited to speak at the upcoming Future of AI Conference hosted by BWG Strategy on March 14.

protocol 80 · Mar 2024
Read →
CRM

Associate a HubSpot Contact With Multiple Companies + Other CRM Tricks

(Click the video to expand it!)

Josh Curcio · Jan 2022
Read →

Monthly Dispatch

Marketing InsightsBuilt for Manufacturing.

One email per month. Strategy, case studies, and actionable tactics. No filler.