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B2B MarketingThat Movesthe Number.

Strategy, tactics, and hard-won lessons for manufacturing marketers who care about pipeline, not pageviews.

- 268 articles

SEO

Your Social Rank Already Impacts Your SEO

As we have been telling our small business clients for some time, it has been made very clear that social media will soon have an effect on search engine ranks. Well, it looks like...

protocol 80 · Dec 2010
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Social Media

So You Got a Bad Review - Now What?

I think that we can all agree that referrals are probably the best lead generation tools out there. This post is not about the power of referrals though...for more on that check ou...

protocol 80 · Nov 2010
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SEO

Small Business Saturday 2010

By now most of you have already planned out your Black Friday shopping. You will likely stay up the night before and hit the stores at midnight or wake up extremely early to make s...

protocol 80 · Nov 2010
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Facebook

Myspace Mashup with Facebook

The big announcement of today wasn't very surprising and it appears that Myspace is doing everything they can to be obsolete. Users will now be able to login and carry their Facebo...

protocol 80 · Nov 2010
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Social Media

Twitter's Official Analytics Tool - Small Businesses Should Care

The rumored official analytics product for and by twitter has apparently launched today with a select group of Twitter users getting invited to join. While there are already 3rd pa...

protocol 80 · Nov 2010
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Social Media

Google Hotpot: The 'Places' Recommendation Engine

The explosion of mobile device usage in the past few years has made it important that all small businesses claim their Google Places listings, and today's announcement of Google Ho...

protocol 80 · Nov 2010
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Social Media

Understand Twitter Before You Abandon Your Account

With the amount of tweets that have been posted, it is surprising that most people that create an account abandon it within 2 weeks. Why does this happen?

protocol 80 · Nov 2010
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Social Media

Social Media - To "Get It" You Need To Use It Personally

If I had a nickel for every time we've heard the following statement...

protocol 80 · Oct 2010
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Social Media

Inbound Marketing Summit 2010 - Takeaways for Small Businesses Part 2

If you haven't read my previous post (Part 1) on the Inbound Marketing Summit 2010 as it relates to small businesses, check it out before reading this post. Part 2 will make more s...

protocol 80 · Oct 2010
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Social Media

Inbound Marketing Summit 2010 - Takeaways for Small Businesses Part 1

Last week, Josh and I had the opportunity to attend the Inbound Marketing Summit at Gillette Stadium in Foxboro, Massachusetts. Home of the New England Patriots, though they were n...

protocol 80 · Oct 2010
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