protocol80 / Insights

B2B MarketingThat Movesthe Number.

Strategy, tactics, and hard-won lessons for manufacturing marketers who care about pipeline, not pageviews.

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SEO

Are You Effectively Tracking ROI?

Most website or business owners do not have a problem tracking standard web metrics such as visits, orders, click-through-rate, unique visitors, etc. Whether it comes to paid searc...

protocol 80 · May 2010
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SEO

Google I/O 2010, Day 2 - Android 2.2 "Froyo"

Yesterday I wrote a post about day one of Google’s I/O conference, an annual event held at the Moscone Center in San Francisco, and we here at Protocol 80 somewhat lamented the fac...

protocol 80 · May 2010
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SEO

Google I/O 2010 - Keynote Recap

Google held their I/O 2010 keynote this afternoon amidst whirling speculation of various new products or refinements on tools and services they had already debuted. Might we see a ...

protocol 80 · May 2010
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SEO

Google to Work on their SEO?

I find this quite interesting and somewhat amusing. This was pointed out by Amit Singhal of Google, in a post called “This Stuff is Tough”.

protocol 80 · Feb 2010
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SEO

Flash or Shockwave Issues with Internet Explorer 7 and 8

Just a quick note - I have recently had a bunch of machines with issues loading Internet Explorer - after clicking on the IE icon, Internet Explorer starts, but never finishes load...

protocol 80 · Jan 2010
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SEO

Google Makes Big Announcements – Google Goggles, Real-Time Search and More

Google announced today that they will include real-time search results in their search engine that will also work on iphone and android devices. Google real-time search results wil...

protocol 80 · Dec 2009
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SEO

Google Analytics Intelligence Alerts

In today’s busy world, not everyone can check their analytics on a daily basis to ensure all is going well on the site. If your site is down…hopefully one of your loyal visitors wi...

protocol 80 · Dec 2009
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SEO

Top Twitter Clients

Social media tools are really a time-saver…and they can help you avoid getting side-tracked. Website Magazine released some data regarding the most popular Twitter clients availabl...

protocol 80 · Oct 2009
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SEO

Facebook Users are Getting Older

In the past, social network demographics were mostly made up of 18-25 year olds, but those days are quickly changing. While the 18-25 demographic still has the highest rate of user...

protocol 80 · Sep 2009
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SEO

What is Spezify and How Can it Help My Marketing Efforts?

Have you tried the ‘inspired search’ engine, Spezify? Don’t worry, I hadn’t either until the other day. Spezify gathers their information from all media types and displays the resu...

protocol 80 · Sep 2009
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