protocol80 / Insights

B2B MarketingThat Movesthe Number.

Strategy, tactics, and hard-won lessons for manufacturing marketers who care about pipeline, not pageviews.

- 268 articles

Google

Don't Create A Google+ Profile For Your Business... Yet

Remember when you decided to create a profile for your business Facebook page rather than setting up an actual page under your personal profile? Don't make the same mistake on Goog...

protocol 80 · Jul 2011
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SEO

My Top 5 Wishes for Google+ Brands

With the launch of Google+ a couple of weeks ago, everyone has had fun learning the ins and outs of how they can best utilize it for not only themselves (circle me), but for their ...

protocol 80 · Jul 2011
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Social Media

Using Facebook, Foursquare and Twitter on Your Feature Phone

There are plenty of reasons to avoid buying a smart phone these days, chief among them the cost of not just the device itself but the monthly data plan charge to go along with it. ...

protocol 80 · Jul 2011
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Google

Everyone Give A Warm Welcome To Google+

Guess what! Another social network has cropped up from a little company in California called Google. They call this social network Google+ and it is the first true competitor to Fa...

protocol 80 · Jul 2011
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Social Media

How to Offer Deals on Foursquare

We've said it before and we'll say it again...you need to urge people to check in at your locations using location-based social media services. Yes, you will get some check-ins if ...

protocol 80 · Jun 2011
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Social Media

Learn To Use Social Media For Small Business By Watching

Recently, Josh and I have had the opportunity to give our seminar on Inbound Marketing principles in various areas of Northwest Pennsylvania. As a web marketing firm, it is very mo...

protocol 80 · Jun 2011
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Social Media

Twitter in Rural Pennsylvania

It's no secret that Twitter has not caught up in rural areas...especially in Pennsylvania. If you have ever been around PA you'll know that much of it is rural, and depending on yo...

protocol 80 · Jun 2011
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Social Media

Social Media Solutions for Your Small Business Intranet

We talk a lot about how important developing a social media strategy is for small businesses as an invaluable inbound marketing platform, but have you considered using an internal ...

protocol 80 · Jun 2011
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Social Media

Publicizing Your Small Business With Free Video Services

Video is probably the most under-utilized media when it comes to small businesses attempting to reach new customers online, however it might be the most compelling route to take fr...

protocol 80 · May 2011
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Facebook

Facebook's EdgeRank Decides If Your Fans See Your Updates

For years we have been working hard to get the best Google Page Rank possible so that our products and services appear when a prospect is looking for our offerings. It's time to ad...

protocol 80 · May 2011
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